For full functionality, including active links, we recommend downloading the PDF. Certain interactive features may not operate within the embedded viewer.
Download this PDF file
Download this PDF file
Crossref Citations
1. Market Orientation, Brand Positioning, and Brand Reputation in Higher Education Institutions: conceptual integration through bibliometrics
Julián Eduardo Bucheli-Sandoval
ReMark - Revista Brasileira de Marketing vol: 25 issue: 1 first page: e28959 year: 2026
doi: 10.5585/2026.28959
2. Resolving the public–private good binary in higher education using Ubuntu philosophy
Oliver Mutanga
Higher Education vol: 91 issue: 3 first page: 1045 year: 2026
doi: 10.1007/s10734-025-01455-7
